Privacy and Data Policy

Initial Audio ( https://initialaudio.com ) collects and retains data provided by you (the customer) for the sole purpose of delivering your digital goods (purchases). We collect and store the following data on our web server.

1. Personal Data

The following information relates to the processing of your personal data. Personal data refers to all data which refers to you personally, i.e., name, address, email address, payment information or your activities as a user.

2. Data Capture Every Time You Access the Website

a) Usage Data

Every time you access the website, even if it is only to look for information and you do not log in or register a customer account, or otherwise deliberately transfer information (for example by signing up for a newsletter), we will capture the following data, transmitted by your browser, which allow you to visit the website (usage data):

• IP address
• Date and time of the request
• Duration of the visit to the website
• Time zone difference to Greenwich Mean Time (GMT)
• Contents of request (actual page)
• Access status/HTTP-status code
• Respectively transmitted data quantities
• Which website the request is coming from
• Browser, browser language, browser software version
• Operating system

b) Cookies

When using our website as well as our online shop, cookies are saved on the device you use to access the page. They enable the Initial Audio systems to recognize your browser and to provide services which are of interest to you personally.

Cookies are small text files (alphanumeric identification symbols) which are stored on users’ end devices when they visit a website. When the same website is visited again, the information which was saved will then be sent back to the participating server. We use first-party cookies and third-party cookies, which can be designed as session cookies or temporary cookies.

Session cookies are automatically deleted from your hard drive after your browser session. These cookies store a so-called session ID, which is assigned various requests from your browser during a shared session. This type of cookie is used in relation to the basket function in the online shop as well as to user and licence data. Its use is technically required in order to be able to connect your user account with your actions over separate visits.

Temporary cookies are deleted after a pre-determined amount of time. These cookies allow us to recognize a repeated website visit based on the feedback from the cookies to the participating server over various browser sessions. A connection to your user account (where applicable) and the possible identification will only be implemented if you select the “Remember me” function during login. In this way, we can provide a personalized shopping experience.

Third-party cookies are only set by servers if they are not identical with our servers, i.e. if they come from other websites you have visited. In contrast, first-party cookies on browsers are not accessible across domains. Third-party cookies are used when using our website and our online shop by some third-party companies (for further details about some selected providers used by us, see below under c).

By using these third-party cookies, also known as “tracking cookies”, a user’s visits to various websites can be assigned to the specific visitor. This allows us to draw conclusions about the visitor’s interests and to accordingly customize websites (personalization, for example through individually tailored advertisements).

You also have the option of configuring your browser so that specific types of cookies are not allowed or deleted. You can also visit our website if your browser settings block the placing of cookies or if you do not agree with having cookies placed on your hard drive. We would like to inform you, however, that if you do so, you may not be able to fully use all features on our website, in particular purchases via the use of a virtual basket, which will not be possible for technical reasons (see above).

c) Third-Party Providers

(aa) Google Analytics

As a part of our internet presence we use Google Analytics, which is a web analysis tool provided by Google Inc. Google Analytics uses cookies to analyze how our website is used. The information generated by the cookie about your use of this website, including the abbreviated IP address, is transferred to and stored on a Google server, in some cases located in the USA. The evaluation by Google is exclusively carried out in an anonymous process in which the code expansion provided by Google “anonymizeIp” deletes the last 8 bits of your IP address, therefore anonymizing it for subsequent data processing.

If you have registered a user account with us, we will additionally use a so-called “User ID” for this service. This is a unique, permanent and personalized symbol sequence which we assign to you when you first log in to your user account. When you visit the website and are logged in to your user account, the website activities are assigned to your permanent user ID. This ID is not assigned to a specific end device (smartphone, laptop, etc.), but to you personally. In conjunction with Google Universal Analytics, this User ID is transmitted to Google, where it is used by us at Google as a pseudonym for you as a user. The data accumulated by Google are therefore anonymized for Google, as the service does not have the option to create a link to your user account and therefore to your personal data.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for us as website operators, and providing other services relating to website activity and internet usage. Where applicable, Google will transmit this information to third parties if this is prescribed by law, or as long as these third parties process these data on behalf of Google.

If, however, you still wish to prevent the use of Google Analytics, you can install the browser add-on to deactivate Google Analytics. Get the add-on from Google.

As mentioned above, you can prevent the storage of cookies by adjusting your browser software settings accordingly. We would like to inform you, however, that if you do this you may not be able to fully use all the functions on this website.

More information regarding data usage via Google.

(bb) Mailerlite Newsletter System

We use a Mailinglist System from Mailerlite. If you are on our mailing list (hosted by Mailerlite), we may periodically email you with announcements of new product releases, blog posts, sales, discounts, or offers, and product updates. You may unsubscribe from the mailing list at any time, although in doing so, you will no longer receive emails regarding updates to products you have purchased.

More information about how Mailerlite processes data

(cc) Zotabox Contact Form

We use the Zotabox System as contact form for our website in order to improve functionality, leading to a better user experience. When you use the contact form on our website your message, email adress and ip adress will be processed by Zotabox. The data (email, message, ip adress) is beeing transfered SSL encrypted.

More information about how Zotabox processes data.

If you do not want your data to be processed by Zotabox you also can contact us directly via email at [email protected]

d) Links to Third-Party Providers

Links to third-party providers and our internet presence on Facebook, Twitter, Instagram and YouTube are embedded in our website. You can activate the redirection by clicking on the relevant symbol (for example the Facebook button) on the lower part of our website. Initial Audio is not responsible for data processing carried out by third-party providers. Please learn more about data processing by reading the relevant company’s privacy notices.

3. Additional Data Processing with Newsletter Subscriptions

a) Newsletter Subscription

If you wish to receive regular information and news about our services, products and offers, you have the option of subscribing to our newsletter on our website by entering your email.

If you have purchased a Initial Audio product, you will also receive a newsletter. Of course, you may withdraw your consent at any time. With the help of this newsletter we will ensure as part of our direct marketing that you will be able to stay up to date with updates, offers and new developments.

The only obligatory information for subscribing and receiving our newsletter is your email address as a technical requirement.

You can withdraw your consent to receiving the newsletter at any time. In order to do so you can use the following link, which is available in every email.

4. Contact and Support Service

a) Email

If you contact us via email, we will use your email address and name in order to process your query and contact you if necessary.

5. Product Orders, Product Registration

a) Product Orders

You can place orders in our online shop via your user account by entering the personal data required for order processing.

The captured and saved data required for this purpose and as part of contract processing are: Name, address, email address, payment information. All other data are accordingly marked as voluntary information.

We will store your order data as part of the order history and send you the order data via email. When confirming your order via email we will not disclose any payment details, only the payment method selected.

Your email address is required so we have a place to deliver the links to your purchases. Our system will automatically create a account for every client which relates to the clients email address. In your account you can request your personal data as well as delete your personal data from our server.

b) Payment Data

Payment processing for our store is processed through PayPal or Stripe, regardless of whether you are paying via a PayPal account, credit card, or debit card. We do not collect, process, or retain your payment data. It does not exist on nor pass through our web server. We have NO access whatsoever to your payment account information.

c) Purchase History

We maintain a record of all your purchases: what date the purchase was made, what items were ordered, how much was paid, payment method (but NOT payment info), and IP address used to make the purchase. This data is necessary for our ecommerce system to fulfill orders, and to allow us to send updates, process refunds, or transfer purchases from one account to another.